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How context, privacy and AI are reshaping advertising

In this session...

It's 2020. At the beginning of a new decade, consumer expectations around privacy and the experiences they get from brands are larger than ever. Meanwhile, AI and digital tools are reshaping the marketing profession. Yonca Dervişoğlu, CMO of Google EMEA, and Mark Read, CEO of WPP, take the stage to discuss where we’re at now and what to expect next.

What You'll Learn from This Session...

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Presented with


Speakers

Mark Read CEO WPP
Yonca Dervişoğlu VP, Marketing, EMEA Google

Event Details

Event Type Seminar

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