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Struan Wood

As customer experience lead at Wunderman, Struan constantly explores what customers are experiencing today as well as what they could be experiencing in the future.

He has a personal drive to improve even the most granular of experiences and since joining Wunderman, Struan has helped cultivate the experience team’s methodology across a full spectrum of sectors, regions and scales. As a multidisciplinary designer himself, he plays a key part in the team’s evolution that includes a remit and capability beyond the traditional marketing agency. Struan works closely with clients to help them expand their possibilities for creating truly remarkable end-to-end experiences including briefs that comprise global website redesigns, the complete restructuring of products or services, through to prototyping early-stage AI powered experiences.
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