Jason Miller is the Brand Marketing Lead at Microsoft EMEA, and former Head of Content and Social Marketing for LinkedIn Sales & Marketing Solutions. He's a prolific keynote speaker, professor of marketing strategy at the University of California, Berkeley, best-selling author of Welcome to the Funnel: Proven Tactics to Turn Your Social Media and Content Marketing up to 11, and a 2018 finalist for CMI's Content Marketer of the Year.
During his time at Linked Jason spent six years building the content and demand generation engine that globally scaled LinkedIn Marketing Solutions to become a $700MM+ business. He's the architect behind LinkedIn's‘ Sophisticated Marketer’ franchise, the most successful campaign in LinkedIn Marketing Solutions’ history which also took home the award for the best multi-year content campaign at this year's Content Marketing Awards. Jason believes the secret to his success is simple. Creating data-driven demand (and revenue!) generating campaigns that deliver.