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Mark Doyle is based in Dublin and is currently the CMO at AIB which is one of Ireland's leading financial institutions and also operates in the UK market. Over a 20-year period Mark has delivering impact & profit driven business solutions within industry leading organizations such as AIB, eir, Diageo, Northern Foods and Pernod Richard. Mark joined AIB in 2014. Over the last four years at AIB, he has led the development of some ground breaking and awarding winning Marketing programs & campaigns for AIB.