Theo Theodorou is Sales Director for Microsoft Advertising UK, where he leads a team driving partnerships with agencies and clients.
A media veteran of 24 year, Theo has been at the forefront of some of the biggest and most innovative projects of their time. Having held leadership roles at Apple, Videology and GroundTruth. He has also been actively involved as a board member of the IAB and MMA for several years.
Theo is a regularly invited to speak at events across the world, and is widely regarded as an industry expert across topics such as marketing, communication strategy and advertising technology. Theo has been a contributor in publications such as the ExchangeWire, The Drum and The Huffington Post.