Neurodiversity isn’t a new concept but research and best practice in the public domain remains limited. The panel will discuss measures businesses can implement to be better placed to attract neurodiverse talent.
Director, Global Solutions, Xaxis
Managing Director, Now Advertising
Founder, The Future is ND
Executive Creative Director, Huge London
MD of DMA Talent, DMA
Autism consultant - training and liaison lead, NHS Bristol Autism Spectrum Service
With marketers increasingly investing in creating talent-led branded entertainment (such as ad-funded programming, original content, and experiential events) - what are the key components that make them a success?
TV star Ant Middleton, Mediacom, and leading talent agency YMU Group share openly how they’ve developed some of their most successful branded entertainment properties with brands and talent, including Ant’s most recent ad-funded programme ‘Extreme Everest’ with Berocca, as well as campaigns with Vodafone, P&O Cruises, Suzuki, M&S and others.
TV Star & Best-Selling Author
Joint Head of Mediacom Beyond Advertising, MediaCom
‘Going Viral’. A special kind of social media magic that makes your marketing break all the rules and go further than you could have ever predicted. But all most all content never manages to spark a conversation beyond its own extended networks. Gen Z are coming of age. They’re a completely different breed to millennials and brands need to act fast if they are going to capture their imagination. Hannah has found the formula to making viral content for Generation Z, and she’s going to share her secret recipe with you.
Director of Social & Creative, Media Chain
Today’s tech giants are more like countries than companies. It’s not just the vast resources at their disposal, but these multinationals also encompass a constitution, a cabinet, a foreign policy, an annual budget and even social policy – with a sphere of influence that can impact the average consumer and the state.
Commercial Director, Kelkoo Group
C-Suite Business Consultant, Lightharted Holdings
Julia Hobsbawm OBE
Founder, Editorial Intelligence
What does manliness, masculinity and machismo mean in 2019? How has marketing to men and the portrayal of men in today’s society changed and is there still more to do to shift the dialogue beyond dusty stereotypes? Join CALM (Campaign Against Living Miserably) in conversation with a panel of experts to discuss changing male perspectives.
Head of Marketing, Dave TV / UKTV
Managing Director, New Macho
Editor, CEO, The Book of Man
Vice President , Harry's
CEO, Campaign Against Living Miserably (CALM)
While consumers spend more time in-app, are advertisers following them? Does in-app advertising herald the future for reaching and engaging with audiences or are concerns around quality, fraud and how to approach this new environment deterring investment? This session, chaired by PubMatic, brings together sellers and buyers to discuss the challenges and opportunities around in-app and what needs to be done to ensure it can deliver on its potential.
Vice President, UK, PubMatic
Head of EMEA, Activision Blizzard Media
Head of Platforms & Innovation , News UK
Head of Programmatic Solutions , Guardian News & Media
Many advertisers are keen to engage production companies direct but how do they choose the right one, how do they manage the process and what can we learn from the experiences of advertisers already working in this way?
Partner, Tomboy Films
Executive Producer, CANADA London
Global Executive Producer, Rankin
CEO , Advertising Producers Association
Rankin and Benny Higgins, two global titans, talk creativity, leadership and how they navigate the fast-changing marketing landscape in pursuit of growth with Suki Thompson.
Rankin: Award-winning international photographer, publisher (Hunger, Dazed) film director and founder of The Full Service agency.
Benny Higgins: Head of The Scottish National Investment Bank, chairman of Buccleuch and previous CEO Tesco Bank.
Suki Thompson: Executive Director Xeim, Centaur Media, Co-Founder and Chair Oystercatchers.
Founder, Rankin Group
Strategic Adviser, The Scottish National Investment Bank
With new ownership, F1 has reinvented itself as the most technologically advanced, global sports & entertainment platform there is. Before the take-over by Liberty Media, F1 was perceived as champagne fuelled, unattainable lifestyle.
This session will explore the rapid evolution of F1 with perspectives from F1, an F1 team as well as a leading sponsor. What’s the vision for the future and what role can it play for brands and partners?
Hans Erik Tuijt
Director of Global Sponsorships, Heineken
Head of Marketing, Red Bull Racing
Director of Corporate Strategy and Business Development, Formula 1®
The video advertising industry is in its early stages of maturity. In order for media companies to truly capitalise on their content, the infrastructure and strategy around programmatic advertising need to modernize and adapt to support video's unique needs. Join a panel of voices from leading marketing, media, and technology companies to discuss both the opportunity and hurdles that face this burgeoning segment.
UK Senior Reporter, Digiday
Co-Founder & Head of Strategic Partnerships , JW Player
The advertising and media industries are keenly aware of their limited diversity - and how this inhibits their ability to build relationships with their audiences. Join HuffPost’s Global Editor-in-Chief Lydia Polgreen and London Mayor Sadiq Khan for a conversation around diversity in our industry, our capital city, and how our current political climate impacts both.
Brands and music collaboration is a multi-million pound business, we invite industry experts to share their approach, advice, experience and best practices. We look at how the landscape has evolved, how you develop content to drive mass appeal, maintain authenticity and ultimately connect to your audience.
Finn Russell Cobb
Head of Creative Development & Partnerships, Paradise London
Artist Manager & Partner, Various Artists Management
Creative Director, Paradise London
SVP, Strategic Marketing & Partnerships, Universal Music Group
Brand & Marketing Director, Vision Nine
Taking a business global requires a deep understanding of target markets, the current state of the market and its trends, as well as, its competitors and its disrupters. It is a complex and dynamic process, where business leaders will need to understand and determine the risks and the undertaking.
This has been a topic of conversation at AWEurope for the last four years and we will continue to build on it with agency leaders from around the globe.
Chairman, Davis & Gilbert LLP
Partner, SI Partners
Managing Director of BLINK and Strategic Partnerships, MediaCom
Join us for Wednesday’s leadership breakfast at Ronnie Scott's for a thought provoking conversation with industry insiders. Mobile games are upending the entertainment paradigm by introducing new audiences to the scene and creating immersive experiences that are primed for advertisers. Are you prepared to keep up?
Open to Super + Platinum Delegates & By Invitation
Head of EMEA, Activision Blizzard Media
Global Client Managing Director, Spark Foundry
Vice President of Marketing, European Theatrical, Warner Bros Pictures International
Meredith Worrilow Barrett
Global Head of Partner Research, Activision Blizzard Media
Tristram Hunt, the Director of the V&A sits down for a fireside chat discussing a range of passion points, from exploring the role of British museums and art in the age of fake news, to technological disruption. In this session he will also explore how the V&A is changing, as well as spotlighting the creative economy.
In the face of Brexit, our industry in the UK must now adapt, to ensure this critical supply of talent is in no way restricted, and our focus on homegrown diverse talent from the UK will become even more important.
Hear from our esteemed panel who will highlight existing programmes and discuss the ambitions and the essential role our whole industry must take to invest in a more diverse domestic workforce.
Head of Sales Bing Ads UK, Microsoft
Head of UK Marketing, Bing Ads UK, Microsoft
Chief Executive, Advertising Association
Surface & HoloLens Marketing Manager at Microsoft, Microsoft
Karen Fraser MBE
Director of Credos & AA Head of Strategy, Advertising Association
Meet the brightest emerging British entrepreneurs who are making a fortune by changing the world. Discover all about Lyst, the global fashion search engine, how to gain insight at the point of purchase and how people actually buy and use your products across the world.
Harry de Quetteville
Technology special correspondent, The Telegraph
The story of how two would-be competitors left their ego's at the door to build a bespoke model of sports marketing model spanning strategy, creative, social and partnerships.
This new, mission-oriented model is designed around principles of being agile, entrepreneurial and above all, an ability to embrace change; all factors our experience has taught us that the great marketers of today are looking for.
Could this collaborative model of working be a blueprint for future success in the industry?
Marketers from Lego, Depop and more join Snapchat’s Hannah St Paul to explore some of the latest trends igniting the retail sector. Hype, immediacy and AR are all on the agenda as we take a look at some of the most exciting innovations in this fast-moving category.
Hannah St Paul
Head of Client Partnerships, Retail, Snap Inc.
Global Social Media Innovation Lead, LEGO
Customer experience is the new battleground; and it’s clear that delighting customers with hyper- relevant, authentic experiences requires new levels of collaboration across a brand’s internal teams
and ecosystems. How can brand leaders champion change to rewire their organizations for a customer- first mindset? Uncover insights on how smarter collaboration models are driving success.
Chief Executive Officer, m/Six
Chief Growth Officer , Dentsu Aegis Network, UK and Ireland & Chair, Gyro
Few martech categories have been the subject of as much hype and confusion as the customer data platform (CDP). Promising to deliver a "single view of the customer" and hyper-personalised messages at scale, CDPs seem too good to be true. Are they? Martin Kihn, Salesforce Marketing Cloud's SVP of Product Strategy and former research VP at Gartner, separates perception from reality. CDPs may overpromise and underdeliver, but that shouldn't stop marketers from finding the best way to solve their desire to know, personalise, and
Over the last 24 months, Essence and Google have been working together to pioneer the application of machine learning and cloud computing in ways that are already demonstrating AI’s transformative potential for advertisers and consumers.
Andrew Shebbeare, Chairman and Co-Founder at Essence and Emily Henderson, Head of Media at Google will share real world case studies that illustrate how to practically, ethically, and successfully integrate AI into marketing initiatives - from brief to launch and beyond.
The Women’s Prize for Fiction was set up in 1996 to celebrate excellence, originality and accessibility in writing by women across the world. Join decision makers from the publishing world as well as the Prize's sponsor partners Diageo, Fremantle and NatWest to discuss the power and importance of celebrating women's voices through sponsorship.
Marketing Director, Baileys, Diageo
Managing Director. Penguin General Books, Penguin Random House
Head of Large Corporate and Institutional Banking, NatWest
VP Branded Entertainment , Fremantle
From the merging of creativity, technology and data, to working across borders in multi-disciplined teams, Dimi will share the secrets of the international success of Dept and how to deliver global results with the speed, agility and feel of a local, flexible agency. Hear how an agency can grow from 100 people in 1 market, to 1200 people in 11 markets in just three years. In this engaging interview, Laura Swinton, Editor in Chief at Little Black Book, will ask CEO Dimi Albers how Dept is reinventing the agency model.
Editor in Chief and MD, Little Black Book
Facebook’s Julien Decot and VidMob's Alex Collmer will share the 2019 playbook for creating for growth. You'll learn how to optimize ad design, use creative to find your best customers and apply data to the creative process.
Founder and CEO, VidMob
Director of Marketing Partnerships, EMEA, Facebook
As Empire and Picturehouse celebrate their joint 30th Birthday, Terri White (Editor in Chief, Empire) and Clare Binns (Joint Managing Director, Picturehouse Cinemas) will be joined by Oscar winning producer Mia Bays and BAFTA winning producer Stephen Woolley to discuss the importance of breaking rules in the industry.
For decades London has been the centre of the UK advertising universe. But are things changing? Has London lost its ability to talk effectively to the rest of the country? Then again, could it ever? With more adlanders now working outside of London than inside, is there power in local? And what does the future of nation-wide advertising look like?
Commercial Director, Media Chain
CEO, BJL Group
Senior Reporter, The Drum
Managing Director, Republic of Media
Creative innovators will each have a turn on the carousel during this all-star panel. Listen as these experts share their insights into the creative universe and creative mindset. Each panelist will share secrets of finding creative success, and how to build great campaigns. Listen to personal inspirations, creative admirations, and what they hope is in store for the future of advertising.