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Global TV Trends: Where Does the Value Sit for Advertisers?

Wednesday, 20 March at 9:30 AM

Workshop Stage 7    View Map

In this session...

What trends should you expect to see on TV? What should you expect to see in digital content? And what is being consumed?

What You'll Learn from This Session...

  1. International Total Video consumption trends & how to engage with audiences across all distribution platforms
  2. Content & SVOD: How broadcasters address the need for local content
  3. The brand risk galaxy: how to answer advertisers' brand safety concerns
  4. Update on the latest innovations & ad tech for a better targeting on TV

Presented with


Speakers

Daniel Bischoff CMOO RTL/Adconnect

Event Details

Event Type Workshop

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