BACK TO CALENDAR

Why advertising needs a cultural change to unlock data driven marketing

Monday, 19 March at 10:55 AM

The Guardian Stage    View Map

In this session...

Join Quantcast's Chief Operating Officer Rob Horler as he sits down with Lindsay Pattison, Chief Transformation Officer at WPP for a fireside chat.

What You'll Learn from This Session...

  1. Short-termism
  2. Training and education
  3. Diversity
  4. Over claim
  5. Company structures

Presented with


Speakers

Lindsay Pattison Chief Transformation Officer WPP
Robert Horler COO Quantcast

Event Details

Event Type Seminar

Related Topic Area  Tech   Business 

Similar Interests  AI   Data   Leadership   Entrepreneurship 

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