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Moving Beyond Transparency Towards Trust: Aligning Interests of Agencies & Advertisers

Wednesday, 20 March at 2:30 PM

Ad Shapers Stage 4    View Map

In this session...

Discover how ISBA and IPA, supported by PwC, are seeking to move beyond the tired "transparency" debate towards practical steps that ensure alignment of interest between agencies and advertisers.

What You'll Learn from This Session...

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Presented with


Speakers

Nigel Gwilliam Director of Media Affairs IPA
Phil Smith Director General ISBA
Sam Tomlinson Partner & Leader of PwC's Media Insight & Assurance Practice PwC
Carly Bedford Group Head of Media Sky
Martin Telling CFO Omnicom Media Group
Tracy Clark Commercial Director Crown Commercial Services

Event Details

Event Type Seminar

Discover  Ad Shapers  

Track  Collaboration Models  

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