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66 Days to GDPR: Preparing for GDPR & Examining its Potential Impacts

Monday, 19 March at 1:20 PM

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In this session...

GDPR represents the single most significant regulation in the history of digital advertising. Its impact will be felt by nearly every single participant in the ecosystem. This session will kick off with a presentation by OpenX Chief Administrative Officer and General Counsel Doug McPherson and James Fenelon, an Associate in Bird & Bird's Privacy and Data Protection Group, who will share seven essential steps to GDPR compliance. The Drum’s Rebecca Stewart will then moderate a discussion on the importance of GDPR readiness.

GDPR represents the single most significant regulation in the history of digital advertising. Its impact will be felt by nearly every single participant in the ecosystem. This session will kick off with a presentation by OpenX Chief Administrative Officer and General Counsel Doug McPherson and James Fenelon, an Associate in Bird & Bird's Privacy and Data Protection Group, who will share seven essential steps to GDPR compliance. The Drum’s Rebecca Stewart will then moderate a discussion on the importance of GDPR readiness and how the regulation is likely to impact the digital advertising industry. View Less

What You'll Learn from This Session...

  1. Practical steps to ensure GDPR readiness ahead of the deadline.
  2. Great understanding for the impact of GDPR on the digital advertising industry.
  3. Introduction to the types of conversations you should be having with your tech partners ahead of GDPR.

Presented with


Speakers

James Fenelon Associate, Privacy & Data Protection Group Bird & Bird
Doug McPherson Chief Administrative Officer & General Counsel OpenX
Rebecca Stewart Reporter The Drum

Event Details

Event Type Seminar

Related Topic Area  Tech   Business   Culture 

Similar Interests  Data   Transparency   Politics 

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